New supermarket rules for Tesco, Sainsbury’s and Asda due to obesity crisis
Stores like Tesco, Sainsbury's, Asda and Marks and Spencer are making changes following the government's plan to tackle obesity.
The new rules will see some of the nation's favourite offers, including "buy one get one free" on certain items banned.
Even discounts like "3 for 2" will also be disallowed in stores to help support the UK in making healthier food choices.
There will also be an end to unhealthy food promotions located in parts of the stores, like checkouts and store entrances.
Key locations like aisle and their online equivalents will instead stock healthier alternatives to the nation.
It comes after the government found a 50% increase in sales for soft drink displays at the end of an aisle.
The restrictions apply to foods high in fat, sugar and salt like cakes, crisps, soft drinks, breakfast cereals and pizzas.
From April 2022, these promotions that are classed as unhealthy will be restricted in a bid to tackle the country's obesity crisis.
However, small stores are exempt from the plans and can continue to offer discounts on their products.
The announcement could affect businesses employing more than 50 people and stores larger than 2,000 square feet.
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And free refills of sugar soft drinks will also be banned in restaurants.
Jo Churchill, the Public Health Minister, said: "We know families want to be presented with healthier choices.
"This is why we are restricting promotions and introducing a range of measures to make sure the healthy choice is the easy choice.
"Creating an environment which helps everyone eat healthier foods more regularly is crucial to improving the health of the nation."
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In 2021, PHE's Better Health Campaign will also run adverts on TV and online to help people maintain a healthy weight.
The government claims that obesity is one of the biggest health problems the country faces.
It is believed almost two thirds of adults in England are overweight and obesity-related illnesses cost the NHS £6 billion a year.
The NHS states adults should have no more than 30g of free sugars a day, which is the equivalent to around seven sugar cubes.
Meanwhile, the main supermarkets are constantly making changes to its stores to keep people safe during the coronavirus pandemic.
Stores including Tesco, Asda, Sainsbury's, Morrisons, Aldi and Lidl announced new rules ahead of the Christmas period.
It's important to take note of the changes and restrictions with infection cases still rising across the UK.
Whether you shop at Tesco or Lidl, you could be refused entry if you don't adhere to the rules.
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