Vince McMahon bans WWE stars from using Cameo and Twitch and threatens punishment for 'engaging with any third parties'

VINCE McMahon will no longer allow WWE wrestlers to "engage with outside third parties," which includes platforms like Cameo and Twitch.

The wrestling boss reportedly held a call with talent last Sunday about the reinvention of the brand, and during the chat it was said that WWE owns the real names of talent, not just their stage names.

McMahon followed up by sending a letter on Thursday stating it was important to promote and protect the brand however possible, according to Wrestling Inc.

Wrestlers have 30 days to stop using third-party platforms, McMahon said.

"Some of you are engaged with outside third parties using your name and likeness in ways that are detrimental to our company," McMahon wrote, as reported by the outlet.

"It is imperative that these activities be terminated within the next 30 days (by Friday October 2). Continued violations will result in fines, suspension, or termination at WWE's discretion."

These actions are necessary as part of the wrestling promotion's rebuilding process as they "enter the next phase of growth" at WWE, McMahon said.

Although the company claimed its ban on third-party platforms was prompted by the rebranding, the edict was reportedly created in response to WWE superstar Lana promoting an energy drink on her official Instagram handle.

Lana has promoted Bang Energy drinks on her account since July, and she recently shared a string of posts hyping up the product within the past few weeks.

Getting ready for the day with @BangEnergy What do you have planned? #BangEnergy #EnergyDrink Follow the inventor of Bang: @BangEnergy.CEO

A post shared byCJ Perry (@thelanawwe) on

Who loves dancing say 👋 ! I love dancing and @BangEnergy alwajs gives me the energy to just DANCE !#BangEnergy #EnergyDrink Follow the inventor of Bang: @BangEnergy.CEO

A post shared byCJ Perry (@thelanawwe) on

Several other WWE stars have handles on major social media platforms like YouTube and Twitch, and many of them expressed their gripes with the ban on social media.

Among the wrestlers with huge social media followings are Roman Reigns, AJ Styles, Asuka, Mandy Roses, Charlotte Flair, Xavier Woods, and Ric Flair.

Former WWE superstar Paige has since changed her Twitch channel's name from OfficialPaigeWWE to SarayaOfficial, which incorporates her real name, Saraya-Jade.

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