Vernon Kay ‘doesn’t care’ what trolls have to say about his new ITV series

Vernon Kay couldn’t care less what social media trolls say about his new TV show.

The presenter, 46, is back on the box with Game Of Talents tonight and he won’t be checking to see what ­reaction it gets online.

In an exclusive interview, Vernon said: "Social media doesn’t influence me at all. I don’t care what @dave2789 from Shrewsbury has to say about whatever I’m doing on TV.

"So I don’t read it. It’s just not on my radar. I don’t look at any comments. I honestly don’t.

"In TV, people will often say, 'We’re trending!'. But trending is never good. I don’t know why people get excited about something trending. There’s never anything positive about trending! So that doesn’t matter to me either.

"I know Game Of Talents is a good show. I know we’ve done a great job and I know that it’s going to stand on its own two feet. If ­people like it, then the viewing figures will be decent.

“If keyboard warriors want to get involved, fair enough.”

Vernon isn’t even bothered about personal attacks.

The Bolton-born star and his wife Tess Daly, 51, get nasty comments just like everyone else on TV — but they take no notice.

Vernon said: "I’m not one of those people who takes things to heart. Social media is what it is. You’ve got to accept it is there.

"But I rarely use Twitter. I don’t scroll through it, reading the comments. Why would you do that?

"My version of social ­media is at home. It’s the four walls I live in with Tess."

Vernon judges public reaction from the ­response he gets from people in the street. And since he started working in telly 25 years ago, he’s yet to get any abuse.

He said: "Not one person has ever come up to me and said they didn’t like my hair on TV or that they thought a show I did was garbage.

“When people see me, they say positive things. That means a lot. Having that positive experience, it makes you realise that the ­negativity on social media is silly… they wouldn’t say it to your face.”

Starring on I’m A Celebrity last year has made Vernon even more popular. He won over viewers with his laidback persona and was voted into the final.

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Vernon said: "The day after I’d ­finished on I’m A Celebrity, a woman came up to me and said, 'We loved you on the show'. It made me realise how huge it is.

"Since then, whenever I have been able to nip out to pick up a takeaway and people have recognised me while I’m wearing a mask, I’ve been surprised by how big an impact that show has on people. I’ve been taken aback by how happy people are when they realise it’s me!"

Game Of Talents starts tonight at 7.30pm on ITV

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